Can You Spot This 1ShoppingCart Cart Usability Problem?
Written by in Blogroll, General Marketing, Making MoneyI hope 1ShoppingCart pays attention to this blog post because this fix is so easy to make. I’ve already called them about this problem and there’s still no fix. Why? I have no idea.
Here’s the deal… When people use the E-Check function in 1SC there needs to be a simple text change.
Click on the attachment below, do you see the problem?
The problem is that the wording is confusing for the consumer. Marketers may not think so but customers do think so. Why in the world would you ask someone to enter a “Transit Number” in the box but call it a “Bank Routing Number” as the example?
This is usability 101 and will cost you money if you use 1SC.
I just started using 1SC so I have no connections over there. But if anybody reading this blog post does have some pull over there, please bring this to their attention.
Thanks!







